“One to one tuition gave me the ability to relate specific theory into real life business scenarios which was brilliant,
very satisfying personally and a great benefit for the company.”
Jane Schofield
Sales & Marketing Director
PGA Group, Nelson
CIM - Professional Certificate in Marketing
Modules:
Marketing Essentials
Assessing the Marketing Environment
Marketing Research and Information
Marketing for Stakeholders
What will the qualification give me?
Practical skills and knowledge to devise and execute tactical marketing activities and gain marketing credibility.
Who is it ideal for?
Junior marketers, those working in a marketing support role or if marketing plays some part in your current job description.
Do I qualify to join?
This qualification is the equivalent to the first year of a foundation degree, so you will need to meet at least one of CIM’s criteria. Please contact us for further details.
CIM - Professional Diploma in Marketing
Modules:
Marketing Planning
Marketing Research and Information
Marketing Communications
Marketing Management in Practice
What will the qualification give me?
The ability to produce and facilitate a Marketing Plan, Communications Plan and Marketing Research Proposal, as sub-sections of the Strategic Business Plan. Also, the tools and techniques to get started on carrying out an audit/strategic review on a business.
Who is it ideal for?
Marketers with operational responsibilities, who have an eye on management.
Do I qualify to join?
This qualification is similar in level to an Honours Degree, which means you will need to meet at least one of CIM’s criteria. Please contact us for further details.
CIM - Professional Post Graduate Diploma in Marketing
Modules:
Analysis and Evaluation
Strategic Marketing Decisions
Managing Marketing Performance
Strategic Marketing in Practice
What will the qualification give me?
The ability to carry out a strategic audit/review on a business; formulate strategic objectives and strategies from the findings of the audit/review and then manage and achieve those objectives and strategies with your team(s) for the benefit of the company.
Who is it ideal for?
Marketers working at a strategic level, or aspiring to do so in the future.
Do I qualify to join?
This is a QCA level 7 qualification, equivalent to a Masters Degree. To take it, you must meet at least one of CIM’s criteria. Please contact us for further details.
CAM – Communications, Advertising and Marketing
Diploma in Marketing Communications
Modules:
Public Relations
Advertising
Direct Marketing and Sales Promotion
Marketing and Consumer Behaviour
Integrated Media
What will the qualification give me?
An in-depth understanding of a range of communication tools/methods, to meet business communication/promotion objectives.
Who is it ideal for?
Predominantly those working in marketing communication departments, or those wishing to specialise in one aspect of marketing communications.
Do I qualify to join?
You need to be educated to at least A level standard (or equivalent) or fulfil at least one of CIM’s criteria. Please contact us for further details.
